Creativity is Not Design

From: http://jessewilson.net/notes/creativity-is-not-design

Too often I notice designers and non-designers alike equating creativity with design. I find this assumption disturbing because it is one of the many fallacies that allow unskilled but creative pretenders to consider themselves capable design professionals when they’re nothing of the sort… Creativity is bound by no laws, rules, or strictures… Design, on the other hand, is based entirely on math, psychology, human perception, and a host of rigid rules and laws that can be broken by only a highly skilled few…